I’ve been holding onto this image for a while to share. Honestly, it’s a pretty hilarious #marketingfail in my opinion. This is the booth directly across from one of our Occasions booths at a Georgia Bridal Show a few years ago. Do you see this guy? He sat like this for the majority of the show. He looks pretty approachable and eager to earn your business, right? Wrong.
The solution is simple. If you want to attract new clients and book business at bridal shows you have to get up and get engaged. Period. Push the table to the side, hold onto your marketing materials to hand to passer-byers, invite brides in and stand up!